Why Your Email List Isn’t Growing (It’s Not Traffic)
You’ve got people landing on your website. Not thousands, but a steady trickle every week. And your email list has added, what, four people since March? So... Read more.
Is Your Website Protected? A Small Business Owner’s Guide to WordPress Security
Most small business owners find out their website has been hacked from a customer. Not from their host, not from a security alert, from a message saying “your... Read more.
What to Put on Your Services Page (So It Converts)
Your services page is usually the second page someone opens, right after your home page, and it is where most enquiries are quietly lost. She arrives interested.... Read more.
Why Isn’t My Website Showing Up on Google? 7 Reasons
You’ve got a website. You typed your business name into Google, found it sitting right there at the top, and felt relieved. Then you typed in the thing you... Read more.
How to Write Website Copy That Attracts the Right Clients
Most website copy describes the business. The person reading it is trying to work out one thing: do you understand my problem? Those are not the same job, and the... Read more.