by Karen Phillips | Oct 15, 2026 | SEO tips
Type site: followed by your web address into Google and you’ll see your website the way a stranger does: a list of blue headlines, one for each page. Those headlines are your page titles, and on many small business websites they say “Home”,...
by Karen Phillips | Oct 2, 2026 | SEO tips
Someone in Carindale picks up her phone and types “bookkeeper near me”, or asks ChatGPT for a good bookkeeper in Carindale. If your website never says, in words, that you work in Carindale, you’re relying on Google and AI tools to guess. The good...
by Karen Phillips | Sep 23, 2026 | SEO tips
The first line of your homepage has one job: tell a stranger what you do, who it’s for and where you are, before they scroll. If it can’t, most visitors won’t go hunting for the answer. They’ll head back to Google and click the next result....
by Karen Phillips | Sep 12, 2026 | SEO tips
Last week I suggested something simple on Facebook and LinkedIn: ask ChatGPT to recommend a business like yours in your suburb, and see whether it says your name. It drew more interest than anything else I posted that week. The obvious next question is the one this...
by | Sep 10, 2026 | SEO tips
Why Your Business Doesn’t Show Up on Google Maps Someone asked me recently why her business doesn’t appear on Google Maps even though her website ranks perfectly well for the same search. It’s one of the most common questions I get, and the answer...
by Karen Phillips | Sep 3, 2026 | SEO tips
If you serve clients in your city, your region, or even just in Australia, local SEO is the most important thing you can focus on when it comes to getting found online. Yet most small business owners I work with have barely scratched the surface of it. Either they...
